Press Releases

Exclaimer Email Alias Manager Launched, Earning Gold Star Award Review from

Farnborough, UK - 25 February 2014

New Exchange email alias software recommended for companies using multiple sender addresses who don’t wish to manage multiple SMTP accounts.

“This feels like it should have always been a part of Outlook”

Exclaimer, provider of the world's best-selling suite of Exchange and Outlook software, today revealed its new Exchange email alias software Exclaimer Email Alias Manager for Exchange with an independent, third-party review by Steve Goodman at, highly recommending the email alias address software.

Steve Goodman is an Exchange MVP and works as a technical architect for one of the UK’s leading Microsoft Gold Partners.

“Exclaimer Email Alias Manager for Exchange aims to provide an easy to use way for users to select the Exchange email alias they send as,” explained Steve Goodman. “It’s about time that a third-party stepped up to provide a way to make this easy for end-users to control,” said Goodman in his review.

In his review of the new email alias address product, Goodman looks at why this is often needed, then gave the product a road test to see whether it did the job.

“This is a product that’s aiming to do one thing, and do it well and it certainly succeeds in doing so. It does exactly what Exchange admins, and users, have been requesting for a long time.”

“The simplicity of Exclaimer Email Alias Manager also means it’s actually more flexible than we first imagined. As explained earlier, our test environment was a Hybrid Exchange infrastructure with some mailboxes in Microsoft 365 (formerly Office 365),” Goodman explained, when using the Exchange email alias software. “Because the product is based on a Transport Agent this means that so long as we use Centralised Transport (where external mail traverses on-premises Exchange) we can use Alias Manager with Microsoft 365 (formerly Office 365) Mailboxes. A quick test with a Microsoft 365 (formerly Office 365) mailbox showed this worked without issue, and also indicated that Outlook add-in queried Active Directory rather than Exchange for the list of email addresses.”

“Exclaimer Alias Manager for Exchange met our expectations entirely,” Steve enthused. “It’s filled a real gap within Outlook and Exchange that won’t be filled anytime soon and immediately feels part of the product.”

The full review is available on

“We are delighted to have elicited such a great response to Exclaimer Email Alias Manager from a recognized industry expert like Steve Goodman,” said Exclaimer CEO Andrew Millington. “We were always confident that our products deliver significant enhancements to Exchange email alias address, but it's always great to have your product endorsed by someone like Steve.

About Exclaimer

Since its incorporation in 2001, Exclaimer has been providing a robust portfolio of email utility software that works directly with Microsoft technology, specifically Outlook®, Microsoft 365 (formerly Office 365)™ and Exchange™. Exclaimer’s patented solutions include market-leading email signature software, next generation email archiving, an advanced email auto response system, business grade anti-spam, email image analysis technology and more.

Exclaimer has over 47 million users worldwide with a diverse customer base including such renowned international organizations as Lloyds Bank PLC, Sony®, Mattel®, Morgan Stanley, the Council of the City of Sydney, NBC, the Government of Canada, the BBC and many more organizations of all sectors and sizes.