New year, new signature: Power up your marketing with our new features

This new year, ignite the true potential of your email signatures with our brand-new features designed to turbo-boost your marketing efforts. 

Each of these features streamlines the process of targeting your signature content, easily delivering the right content to the right people.

Here’s how you can get ahead of your competitors and supercharge your branding and marketing in 2024 with our exciting new updates. 

Unleash the power of your Salesforce data

To help get your email signature content personalized and on-point, we've integrated with Salesforce to simplify targeting content in your email signatures. Our seamless integration ensures that every email you send resonates with your audiences, encouraging engagement and leaving a lasting impact.  

Getting personalization right can have a big impact on business success. In fact, companies that get personalization right have 40% more revenue potential compared to those who don’t.  

Our Salesforce integration gives you more control over the customer journey and provides a more customized experience. With it, you pull your recipient lists directly from Salesforce into our email signature management platform. You can then ensure that your audience receive tailored signature content based on where they are in the buying journey.

This means your campaign messaging is always perfectly personalized. Use this to send targeted banner content to prospect lists, or for webinar and event follow-up materials and calls-to-action. Our Salesforce integration is for Pro plan holders only.

Tailor promotional banners with our Campaigns feature 

Our new Campaign Management feature allows you to fine-tune your email signature marketing for optimal performance.  

In just a few clicks, you can schedule banner campaigns that deliver highly personalized messages to your audience at the optimal time. We’ve made it easy to manage short-term promotions so you can save time and switch things up as often as you need. This makes it simple to align your email signature campaigns with your other marketing efforts, ensuring a consistent and impactful brand experience.  

On top of that, our new feature gives you access to powerful analytics. You can easily track and analyze email signature performance in your Google Analytics account to make sure your campaigns hit the mark – and your targets. Our Campaigns feature is for Standard and Pro plan holders.

Coming soon. 

Boost your social media with Social Feeds for email signatures 

Boost your Facebook content with Social Feeds for email signatures. Direct your audience to your social media content and supercharge engagement with every email you send.  

It’s now common for businesses to use icons in their email signatures that link to their social media channels. Doing this helps bring stakeholders to your social platforms and is an important part of the omnichannel marketing experience. 

If you’re ready to stand out from your competitors and give your email signatures a fresh, new feel, try adding Social Feeds.  

Get ready to: 

• Display your three latest Facebook posts to those who already know and trust your brand, allowing you to strengthen your connections and increase your online community – on average fully connected customers are 52% more valuable. 

  
  

• Energize your email signatures so they’re more visual, professional, and interactive. By offering a sneak peek of your Facebook social posts, you can pique the interest of a larger audience, drive more clicks, and make your marketing budget stretch further. 

  
  

• Get a better understanding of what posts perform well and which messages resonate with your audiences with Social Feeds analytics. 

Available on our Pro plan.

Fortify your email security and boost your brand 

Exclaimer is now Microsoft 365 Certified, making us the only email signature management provider to hold this certificate on top of being SOC II, ISO 27001, ISO 27018, and Cyber Essentials certified.   

The Microsoft 365 Certification demonstrates to Microsoft 365 customers that our email signature solution has undergone testing against controls taken from industry-standard frameworks. By achieving the Microsoft 365 Certification, we continue to show how committed we are to secure, reliable, and compliant email signature management.

We're also thrilled to share that our score on Security Scorecard has surged to 99 out of 100, ranking us top in secure email signature management.

So, with Exclaimer, your email signatures are always safe and protected.  For a closer look at our security accreditations, visit our security portal. 

To test out our new features, sign up for a free trial or book a demo today. Existing customers will need to be on the Standard or Pro plan to unlock the Campaigns feature. You’ll need the Pro plan to access the Salesforce integration and Social Feeds