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Exclaimer Strengthens Executive Team with Raft of C-Suite Hires to Drive Growth

November 3, 2022

LONDON, UK – 3rd November 2022 - Today, Exclaimer, a leading email signature solutions provider, announced the expansion of its executive team with three significant C-level hires. The company has appointed Carol Howley as Chief Marketing Officer (CMO), Joey Humke as Chief Revenue Officer (CRO), and Jonathan Bartlett as Chief Product Officer (CPO) to execute its long term vision and drive continued growth.

Exclaimer enables organizations to transform email signatures into a new digital advertising channel, allowing them to build customer relationships and maintain brand integrity. Having grown by 40% in 2021 alone and expanding into several new markets, its solutions are now used by over 50,000 customers worldwide, including the BBC, Sony, and the Bank of America.

Carol Howley brings more than 15 years of marketing experience to Exclaimer, joining the company as CMO. Previously, she served as Global Marketing Director for Canonical and Global Head of Marketing at Skyscanner, holding roles at each organization during periods of hyper growth. Carol will strengthen Exclaimer's position as an industry leader in marketing technology, implementing an integrated brand and marketing strategy that will be rolled out globally.

“Customers are at the heart of everything we do - we want to support them for the long haul, create lasting relationships, and engage with them at every stage,” said Carol Howley, CMO, Exclaimer. “I look forward to executing our long term growth vision by building communities, investing in new channels, and delivering personalized experiences. To bring this to life, we’re hiring lots of new roles to expand our marketing team; it's an incredibly exciting time to join the company.”

Joey Humke joins as CRO from CM Group, where he was Senior VP of Sales. With 20 years of experience generating revenue for a range of companies, Joey will lead Exclaimer through the next stage of its growth journey, building out the team and driving forward its sales and partner strategy.

“Exclaimer has been at the forefront of email marketing technology since its inception in 2001,” said Joey Humke, CRO, Exclaimer. “As we continue to expand our capabilities across product, marketing, and people, we are at a pivotal point in our growth. This is an exciting time to drive forward Exclaimer’s company roadmap, furthering investment in our product, people and customers.”

With almost two decades of experience, Jonathan Bartlett joins the company as CPO. He has brought innovative, solution-oriented products and services to market for companies such as Contently, Monetate, and Troops. At Exclaimer, Jonathan will head up its high-performing, cross-functional product team as it delivers cutting-edge offerings aligned to the needs of customers.

Jonathan Bartlett, CPO, Exclaimer added: “Email signature marketing holds huge potential for digital advertising, due to high engagement, the ability to personalize interactions, and the low cost of corporate emails. I’m honored to join such a talented team as we strive to create intuitive, next generation solutions that help our customers unlock the power of email as a new marketing channel.”

Learn more about Exclaimer here: 


About Exclaimer 

Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel. With its award-winning tools, organizations can simplify the management of email signatures to deliver consistent branding, promote marketing campaigns and company news, gather real-time customer feedback, and much more. 

Over 50,000 organizations in 150+ countries rely on Exclaimer for their email signature solutions. Its diverse customer base includes Sony, Mattel, Bank of America, NBC, the Government of Canada, the BBC, and the Academy Awards. For more information, visit or follow Exclaimer on Facebook, LinkedIn, and Twitter.

Media Contact 

Clarity for Exclaimer 
[email protected]

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